“In conducting a CMA our ERA Justin Realty sales professionals have access to a wide array of information, such as databases containing recent listing and selling prices of similar homes, and how long these homes took to sell. The resulting analysis can help a homeowner understand what today’s changing market has done to the price of his or her home, and will provide a realistic figure of the home’s fair market value.  If a home is then put on the market, our sales professionals will use the CMA to help the homeowner establish a selling marketing program. The CMA information is very helpful in determining the true value of a house and the right asking price. In the end, however, the homeowner should decide on a price that he or she feels is competitive and consistent with the price at which other houses in the area have sold,” added both Fara Espandi and Carol D. Calamari.